(New Platform) How do I build an ads profile?

Profiles allow you to set custom measurement goals to analyze your ads against metrics such as click through rate, clicks, conversion rate and conversions.

Objective

Create ad profiles to guide you through optimizing Google ads.

Procedure

One 

Sign into Atomic Reach and navigate to the ad module of the platform (top left).

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Two

Navigate to the Profiles tab underneath "Manage Atomic Ads."

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Three

Click the "Create New" button at the top right of the page.

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Four

Select your preferences for Headline Engagement. Once you make a selection your preferred metric will appear on the top right side of the screen. To modify, simply click "edit."

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Five

Select your preferences for Description Engagement. Once you make a selection your preferred metric will appear on the top right side of the screen. To modify, simply click "edit."

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Six

Campaigns. Select the Campaigns you would like to include in the profile. The recommendation is to include Campaigns and AdGroups similar goals. Using the check boxes located to the left of the Campaign name, select all the Campaigns you would like to include and then use the "Add Selected" button. 

Please note that the "Add Selected" button will only appear after you have begun selecting Campaigns. 

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Seven 

Now you can select AdGroups. 

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Eight (optional)

Further refine the list of individual ads within the campaigns you selected in the previous steps. If you do wish to customize this list, use the left column "Ads" to add to the Profile list and the right column "Ads Selected for New Profile" to remove.

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Nine

Create a meaningful title for your profile.

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Ten

Create your profile!

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